Top Two iPhone Search Engines: Both Google
After our panel at SMX East revealed Google’s dominance in the mobile search market, we decided to look into the sources of their traffic. The Google App by itself can stand as the 2nd biggest iPhone search engine. As seen in Search Engine Land and ReadWriteWeb. Good information for all those using the new Chitika Mobile Ads.
Android Users 80% More Valuable Than iPhone Users
Android keeps making gains in smartphone market share, but it’s still a small player when compared to the iPhone. However, advertisers need to pay attention to Google’s mobile OS – its users click on ads significantly more often than iPhone users. As seen on The Wall Street Journal, Barron’s, PC Magazine, and Wired among others
iOS 4 Now Powering 50% of iPhone Traffic
Mac Impressions Spike in April – The iPad Effect?
Impressions from Mac OS-based computers spiked in April, according to our traffic data, from just over 7% to just over 10% of all traffic. Whether this is caused by more Macs sold, or more people using their Macs, is unclear; what IS clear, however, is that after the iPad launched, we saw way more Mac-based traffic almost immediately. Featured in Macworld
iPad Users Also Use… Windows?!?
What else do iPad early adopters use at home? Mac computers? Windows machines? Even Linux boxes? We broke down the iPad traffic and see what ‘siblings’ these tablets have. As seen in Fortune Brainstorm Tech and Ars Technica.
Bing on iPhone – Microsoft’s Ultimate Mobile Coup?
If Apple does indeed make a deal with Microsoft that makes Bing the iPhone’s default search engine, exactly how hard would Google be hit? According to our numbers, Google would immediately lose some 27% of the smartphone market. Featured in MacWorld, ReadWriteWeb, ChannelWeb, and others.
About Chitika Insights
Chitika Insights was the research arm of online advertising network Chitika. Insights used Chitika's unique data to monitor and report on Internet trends - search engines, clickthrough rates, the mobile war, and more.
Additionally, the Chitika Insights team monitored the day's tech news closely, and provided an in-depth, data-driven commentary on the latest breaking news. Our studies and data have been featured prominently in major publications, such as The New York Times, Forbes, Barrons and about 3000+ respected publications.
Most Popular Topics
AB Testing adoption android aol Apple ask AT&T Bing Blog browser chitika chrome CTR firefox Google htc ie Insights internet explorer ios ios 6 ipad iphone ipod mac market share Microsoft Mobile online advertising Operating system Poll the People safari samsung Search search engine smartphone social media tablet timeless twitter Updated Usability Testing User Testing windows yahoo